Archive for Social Media

Google Advertising vs. Facebook Advertising – The Truth Revealed!

2019 Woodstock Digital Marketing Meetup

Tuesday, October 15, 2019
11:30 a.m. 12:30 p.m. sharp. Plus time for Q&A.

Location:
The Circuit - A collaborative space between the Cherokee Office of Economic Development, Chattahoochee Technical College and the Woodstock office of Economic Development.

Address:
One Innovation Way
Woodstock, Georgia 30188

Map to The Circuit


Details

Advertising your business online could be one of the most productive and cost-effective ways of generating leads, more customers and growing revenue. Whether you’re selling a product or service, advertising on Google or Facebook can be a great way to reach target audiences quickly.

In this session, we’ll discuss the key differences between Google Ads versus Facebook Ads, and what each brings to the table.

We’ll answer questions such as:

  • Which one is best for you?
  • What’s the investment?
  • How do I get started?

We’ll also look at good examples of digital ads and what makes them effective. At the end of the presentation, we’ll render our verdict.

Who Should Attend?

This session is targeted to anyone interested in advertising online.

The purpose of the Digital Marketing Meetup is to provide a platform to educate, inform and demonstrate the latest digital marketing techniques and solutions to cultivate customers and increase revenue.

This Meetup is for anyone who runs or leads a business or organization and wants to achieve marketing success in the shortest time possible. Audiences include startups, executives, entrepreneurs, intrapreneurs, non-profits, education, brand and marketing managers, and government.

We cover topics including web design, SEO, social media, content strategy, new media, website reviews, search, Google AdWords, social media ads, Google Analytics, marketing automation, sales funnel, and more.


Presented by Barry Zuber:

In partnership with Fresh Start Cherokee and The Circuit, led by Barry Zuber, VP of Egeland, Wood, and Zuber, Inc.

Barry Zuber

Barry has spent two decades helping businesses successfully sell their products and services online via Web marketing, search engine optimization (SEO) and pay-per-click advertising (PPC). He heads up all Organic SEO and Local SEO strategies to get client Web sites ranking in Google with excellent click-through-rates (CTR) to internal pages. He is also adept at utilizing Google Analytics and Google Search Console to achieve better online marketing results. Barry takes pride in delivering measurable return-on-investment for clients.

Podcasting Is Staying! Should You Be Playing?

  • 2019 Woodstock Digital Marketing Meetup

Tuesday, April 9, 2019
1 p.m. – 2:00 p.m. sharp. Plus time for Q&A.

Location:
The Circuit - A collaborative space between the Cherokee Office of Economic Development, Chattahoochee Technical College and the Woodstock office of Economic Development.

Address:
One Innovation Way
Woodstock, Georgia 30188

Map to The Circuit


Details

Is 2019 the year of podcasting? Consider this: Podcasts are growing – with over 660,000 shows currently online. More than 32% of Americans are actively listening to podcasts, Spotify bought Gimlet Media (a podcast production company) for a reported $230 million. Add to that the number of celebrities, newsmakers and product/service experts who are starting their own podcast and you might be wondering, “Is it time for me/us to start a podcast?”

Please join us as veteran podcaster, Kevin Monroe, leads us through a lively conversation exploring the world of podcasting aimed at helping you decide whether you should take the leap and join the podcasting revolution.

Kevin’s insight and experience will help you answer the following questions:

  • Is podcasting right for you and your business?
  • What’s the business benefit of having a podcast?
  • What are the costs involved?
  • What do you need to get started?
  • What do you to stick with it?
  • If you record it, will they listen (someone besides your Mom)?
  • What are ways to use a podcast to grow your business?
  • What kind of publication schedule should we use?

We look forward to having you attend this dynamic Meetup on podcasting

Who Should Attend?

The Purpose of the Digital Marketing Meetup is to provide a platform to educate, inform and demonstrate the latest digital marketing techniques and solutions to cultivate customers and increase revenue.

This Meetup is for anyone who runs or leads a business or organization and wants to achieve marketing success in the shortest time possible. Audiences include startups, executives, entrepreneurs, intrapreneurs, non-profits, education, brand and marketing managers, and government.

We will cover topics including web design, SEO, social media, content strategy, new media, website reviews, search, Google AdWords, social media ads, Google Analytics, marketing automation, sales funnel, and more.

Presented by Kevin Monroe

In partnership with Fresh Start Cherokee and The Circuit, led by Barry Zuber, VP of Egeland, Wood, and Zuber, Inc.


Meetup Leaders:

Barry Zuber

Elizabeth Wood

Barry Zuber – Egeland Wood & Zuber, Inc.

Barry has spent two decades helping businesses successfully sell their products and services online via Web marketing, search engine optimization (SEO) and pay-per-click advertising (PPC). He heads up all Organic SEO and Local SEO strategies to get client Web sites ranking in Google with excellent click-through-rates (CTR) to internal pages. He is also adept at utilizing Google Analytics and Google Search Console to achieve better online marketing results. Barry takes pride in delivering measurable return-on-investment for clients.

Elizabeth Wood – Egeland Wood & Zuber, Inc.

Elizabeth has been a speaker at international computer shows and consulted with Fortune 500 companies on using technology for sales and marketing. Today she’s focused on utilizing best-of-breed software tools and strategies to help companies achieve their sales goals and business growth. Her expertise includes: photography, digital image editing, website design, video creation and direct mail integration using Gravity Forms and MailChimp solutions. When she is not on her computers, she is riding her Thoroughbreds.

We Produce Affordable Videos

Are you aware that videos are the way to tell your story and get buyers to buy? Video is key to Facebook and should be highlighted on your website. Traditional video was expensive to produce costing thousands of dollars per minute of video. Well, now you have an alternative – Digital Video produced from your phone or camera! Most smartphones now have the potential to capture high def video and so do portable and SLR cameras. The issue then is how to put together that video to tell your story. We can help!

Our background is advertising and marketing. We used to create traditional video way back when (some thirty years ago or more). Now we have the digital video editing software to combine video and photos to tell your story – affordably. Our history as a full-service advertising agency gives us the expertise to write the copy, storyboard your story and even add custom images and graphics to produce a video that you can use on your website and on all your social media accounts. With affordable video, you can compete against larger business and capture the attention of your potential customers. Give us a call today to talk about creating a video for your business.

10 Early Signs of Alzheimer's Disease - Health Force of Georgia

Here are 10 early signs of Alzheimer's Disease or memory loss. Early detection is important. Get checked by your family doctor.

Health Force of Georgia is here to provide home care
services for Alzheimer's Disease, Dementia and Respite Care. Learn how we can help at https://www.healthforcega.com/alzheimers-disease-and-dementia-memory-care-services-at-home/ or call (770) 458-8500.Show More

See more video examples.

 

How to Use LinkedIn to Generate Leads & Grow Your Business

2019 Woodstock Digital Marketing Meetup

Tuesday, March 12, 2019
1 p.m. – 2:00 p.m. sharp. Plus time for Q&A.

Location:
The Circuit - A collaborative space between the Cherokee Office of Economic Development, Chattahoochee Technical College and the Woodstock office of Economic Development.

Address:
One Innovation Way
Woodstock, Georgia 30188

Map to The Circuit


Details

LinkedIn is one of the most under-utilized social media networks for local business. Currently, there are over 700 million users. Given the right knowledge, LinkedIn can be a powerful tool to help you find, connect and sell to qualified customers.

This session will demonstrate the basics and best practices to get maximum results whether you sell B2B or B2C.

Who Should Attend?

The Purpose of the Digital Marketing Meetup is to provide a platform to educate, inform and demonstrate the latest digital marketing techniques and solutions to cultivate customers and increase revenue.

This Meetup is for anyone who runs or leads a business or organization and wants to achieve marketing success in the shortest time possible. Audiences include startups, executives, entrepreneurs, intrapreneurs, non-profits, education, brand and marketing managers, and government.

We will cover topics including web design, SEO, social media, content strategy, new media, website reviews, search, Google AdWords, social media ads, Google Analytics, marketing automation, sales funnel, and more.

Presented by Cedric Allen

In partnership with Fresh Start Cherokee and The Circuit, led by Barry Zuber, VP of Egeland, Wood, and Zuber, Inc.


Meetup Leaders:

Barry Zuber

Elizabeth Wood

Barry Zuber – Egeland Wood & Zuber, Inc.

Barry has spent two decades helping businesses successfully sell their products and services online via Web marketing, search engine optimization (SEO) and pay-per-click advertising (PPC). He heads up all Organic SEO and Local SEO strategies to get client Web sites ranking in Google with excellent click-through-rates (CTR) to internal pages. He is also adept at utilizing Google Analytics and Google Search Console to achieve better online marketing results. Barry takes pride in delivering measurable return-on-investment for clients.

Elizabeth Wood – Egeland Wood & Zuber, Inc.

Elizabeth has been a speaker at international computer shows and consulted with Fortune 500 companies on using technology for sales and marketing. Today she’s focused on utilizing best-of-breed software tools and strategies to help companies achieve their sales goals and business growth. Her expertise includes: photography, digital image editing, website design, video creation and direct mail integration using Gravity Forms and MailChimp solutions. When she is not on her computers, she is riding her Thoroughbreds.

2018 Woodstock Digital Marketing Meetup

Tuesday, October 9, 2018
1 p.m. – 2:00 p.m. sharp. Plus time for Q&A.

Location:
The Circuit - A collaborative space between the Cherokee Office of Economic Development, Chattahoochee Technical College and the Woodstock office of Economic Development.

Address:
One Innovation Way
Woodstock, Georgia 30188

Map to The Circuit


Details

A picture is worth a thousand words... but you are not an artist. How do you create high-impact graphics and videos for your website without investing in expensive image editing and video editing software? Besides the cost, who has time to learn a new skill when all you need is a great image for your website or Facebook page?

In this meetup, graphic designer Elizabeth Wood will share how the average person can create sophisticated images, 3D animations, and videos using Microsoft PowerPoint. Yes, PowerPoint can do image editing and create videos that you can use in your online digital marketing.

This live demonstration will show how to effectively create beautiful graphics and videos from the #1 program most of us already have on our computers. You don't have to be a graphic designer or videographer to create eye-catching graphics and videos. See how you can use PowerPoint to put the power into your online messaging. Elizabeth will share professional tips on how to use graphics and video to make your digital marketing memorable.

Who Should Attend?

Business owners, web developers, and employees who are involved in creating an online presence will find this meetup to be beneficial.  You will learn new ways to use traditional business software for digital marketing and social media. Employees will gain a new skill to add to their resumes. You will be amazed at what PowerPoint can do and even more amazed at how easy it is to create memorable graphics and videos with little or no experience!


Presented by Elizabeth Wood - Egeland Wood & Zuber, Inc.

In partnership with Fresh Start Cherokee and The Circuit, led by Barry Zuber, VP of Egeland, Wood, and Zuber, Inc.


Meetup Leaders:

Barry Zuber

Elizabeth Wood

Barry Zuber – Egeland Wood & Zuber, Inc.

Barry has spent two decades helping businesses successfully sell their products and services online via Web marketing, search engine optimization (SEO) and pay-per-click advertising (PPC). He heads up all Organic SEO and Local SEO strategies to get client Web sites ranking in Google with excellent click-through-rates (CTR) to internal pages. He is also adept at utilizing Google Analytics and Google Search Console to achieve better online marketing results. Barry takes pride in delivering measurable return-on-investment for clients.

Elizabeth Wood – Egeland Wood & Zuber, Inc.

Elizabeth has been a speaker at international computer shows and consulted with Fortune 500 companies on using technology for sales and marketing. Today she’s focused on utilizing best-of-breed software tools and strategies to help companies achieve their sales goals and business growth. Her expertise includes: photography, digital image editing, website design, video creation and direct mail integration using Gravity Forms and MailChimp solutions. When she is not on her computers, she is riding her Thoroughbreds.

Social Media Works
When You Have the Right Message

Followers on your social media do not want to see garbage posts clogging up their social media feeds. They are looking for information from your company that is useful to them. A post that says, "Thank Goodness Its Friday" is a waste of everyone's time. When you post a tip that gets an important message out, your followers will share that with their friends. Here is an example of a post by Bits & Bytes Farm about safety and the importance of wearing the proper footwear around horses. Within 26 hours this post went viral reaching over 101,000 people. It was shared 364 times in just over a day. This kind of post has 'legs' and will continue being shared for years and years because the topic is on point. Think about your message and make it valuable information for your followers on social media.

Digital Marketing & Web Site Design are not as easy as it used to be...
You need a partner who understands technology trends, traditional marketing, web design and Search Engine Optimization (SEO).